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CREATE A PRODUCT.

DELIVER A SOLUTION.

Transform your products from forgettable to unforgettable with customization that captivates.

Our Clients Have Been Featured In

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Our Clients Have Been Featured In

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Our Clients Have Been Featured In

Refinery29
Forbes
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More Than a Manufacturer.
We’re the Infrastructure Behind High-Performing Brands.

GP Labs was built to support founders who are clear on what they’re building — and ready to do it at scale.

With over 25 years of combined experience in formulation, manufacturing, sourcing, and regulatory compliance, we bring operational clarity to every stage of product development. Our global network of facilities is designed to move fast without compromising quality — and to support you from early-stage runs to global distribution.

We partner with operators across wellness, skincare, ingestibles, pet, and personal care categories — helping them formulate with intention, produce with precision, and scale with confidence.

Scale What Works.
Build What Lasts.

Good Practice (GP) Labs is the strategic manufacturing partner behind today’s most performance-driven wellness and beauty brands.

Private Label Contract Manufacturing in the USA

3

Facilities

3800+

Brand Projects Completed

500M

# of Products Produced

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We Partner With Founders Who Are Scaling With Discipline. Our partners include: 

DTC BRANDS

DTC brands with proven demand and a clear growth strategy

CREATORS

Creators and operators with infrastructure in place — not just ideas

MARKTERS

Performance marketers and media buyers launching from experience

RETAIL-READY

Retail-ready brands preparing for regional or national rollout

INTERNATIONAL

International brands seeking U.S. or global manufacturing and compliance
 

We Build Products Your Customers Love

Skincare private label made in USA
Pet Supplements Manufacturing USA
Pet Grooming Manufacturing USA
Custom Skincare Manufacturing USA

We Offer a Range of Services to Meet All Types of Needs

Choose from 100+ proven stock formulas or customize with slight alterations to meet your client's needs. 

PRIVATE LABEL

Innovative solutions tailored to your brand, empowering you to captivate your audience with customization that transforms products from forgettable to unforgettable. Partner with us and unlock distinction.

CUSTOM FORMULATION

Let our experts adept in reverse engineering your products, from contract manufacturing to bulk filling and everything in between, and streamline your product market strategy.

BRING YOUR OWN FORMULA

Become apart of our preferred partner network offering turnkey 3PL & FBA Fulfillment Services for all major ecommerce platforms.

FULFILLMENT

Our clients can be found at:

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We selectively support early-stage brands starting at 5,000 units — though the core of our work begins at 25,000 and above, where our systems deliver the greatest value.

What defines our ideal client isn’t just volume — it’s vision, readiness, and momentum.
 

Next in Wellness: What Smart Brands Are Betting On

Welcome to The Wellness Shift — your go-to resource for uncovering what’s next in wellness. Backed by a team of product innovators and manufacturing experts, we don’t just follow trends—we decode industry shifts to help brands grow smarter. From clinically backed formulas to market-moving consumer behavior, this section delivers real-time insights, growth strategies, and wellness trend forecasting to fuel your brand’s next big move

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